Reading this far means you're considering it.
If you'd rather have more, Propa Premier adds a marketer review, featured placement, unlimited photos, suggested replies, instant buyer messages, a signboard, and full buyer enquiry tracking.
Free listing
List your home on Propa for $0.
Six months on Propa. Real buyers. Real numbers. No card needed. You can upgrade later if you ever want help, but you don't have to.
Propa Listing
$0
- Free property listing on Propa
- Photo enhancement, up to 7 photos
- Basic enquiry inbox and limited insights
- Owner-attested disclosure pack
What's included
Everything Free gives you. And what it doesn't.
Read both lists. The honesty is the point.
In Propa Free
What you get for $0
- Free property listing on Propa Your listing stays visible on Propa and the public web feed at no cost.
- Photo enhancement, up to 7 photos Brightness, straightening, sky replacement on overcast shots. We don't fake anything; we just clean up the basics.
- drafted property description A starting draft you edit before publishing. No agent-speak. No purple prose.
- Comparable sales view See recent local sales so you can price realistically. Factual sales data, not advice and not an estimate of your home's value.
- Enquiry inbox and basic insights All buyer messages in one place. Views, shortlists, share counts. Enough to know if your listing is working.
- Owner-attested disclosure pack Section 32 (VIC), Form 23 (QLD), and the equivalents for every state. You upload and attest them; Propa does not review or verify them.
Not in Propa Free
What costs extra (or isn't here)
- Featured placement in the feed Free listings appear in the feed but aren't pinned to the top of buyer feeds in your suburb.
- Marketer review pre-launch A second pair of eyes before buyers see it. Available on Propa Premier.
- Unlimited photos After your first 7 photos, additional ones are on Propa Premier.
- Suggested replies Pre-drafted answers to common buyer questions. Available on Propa Premier.
- Instant buyer messages On Propa Premier, buyers message you straight from your listing page, no account sign-up in the way. On Free, buyers sign up before messaging.
- Photo signboard Old-school photo board for the front lawn. Available on Propa Premier.
- Boost Pack advertising Weekly advertising Propa publishes for your listing on Meta and Propa channels. Available with Propa Premier.
Is Free right for you?
It works for some sellers. Not all.
No upsell. Just being straight.
Free is for you if
You're testing the model.
You're not in a rush. You're happy to set up your own listing, write your own copy, and reply to buyers. You want to see if Propa actually brings interest before you spend anything.
Plenty of Propa sellers stay on Free the whole way through and never upgrade. That's a feature, not a bug.
Pick Propa Premier instead if
You want it polished from day one.
You'd rather have a marketer review the listing before buyers see it. You want unlimited photos, suggested replies, and featured placement in the feed.
Why this exists
We started here too.
When we sold our own home in Mackay, there was no platform like this. We treated the listing like a marketing campaign, ran our own ads, and answered every enquiry ourselves. It sold for $15,000 more than the agent had been advising, in under nine weeks.
Propa Free is the version of that we wish we'd had on day one.
9 wks
On market
+$44,261
Vs agent route
Free listing FAQs
What people ask about Free.
If we didn't answer it here, ask us on /support.
$0 to list. No card required. No success fee. No commission. Propa is a property marketing platform and advertising publisher; we make money when sellers choose to go Propa Premier, or add a weekly Boost Pack. Plenty don't.
Your free Listing stays live on Propa for up to six months. If it hasn't sold by then, you can relist it or upgrade to Propa Premier, which stays listed until sold. Go Propa Premier any time for featured placement, a marketer-reviewed listing, unlimited photos, and full buyer enquiry tracking.
Yes, any time. You pay $899 once and your listing gets the upgrade immediately: featured placement, marketer review, unlimited photos, suggested replies, signboard, and full enquiry tracking. Listed until sold, no monthly fee.
Seven is enough to show a buyer what your home looks like. Beyond that, photo quality starts to vary and listings can look noisy. Propa Premier removes the limit because it includes a marketer review that catches the noise.
Yes. You can list privately on REA at the same time as Propa. We don't syndicate; we'd rather you choose where you go. When we sold our own home, our Propa listing got more than double the views of our REA listing.
Last word
Listing is free.
No card. No catch.
If it doesn't work, you lost nothing. If it works, you saved a commission.
No card
No success fee
Cancel any time, you're not locked in